Last weekend I took part in a good friend’s wedding. Rather than a shrine or church, he and his bride-to-be chose Yoyogi Park for their nuptials. The simple ceremony surrounded by friends got me wondering about Japan’s wedding industry, a massive money-making machine that feeds off tradition and class distinctions that in past years few questioned. Was my friend’s stripped-down ceremony indicative of a movement spurred on by the recession, or was Japan’s “Marital Industrial Complex” unaffected by the economy?
It turns out that weddings are considered by many to be one of the few recession-proof
industries here. Even movie theaters and the yakuza want in on the action. Hiroshi Nagasaki at Livedoorwrites that although marriages are happening less frequently and later in life, the actual price tag for a wedding is going up. Even the average wedding dress price rose by 18%. And the industry could grow even stronger if same-sex couples were legalized here, argues Luxist.
Read the full piece at Japan Pulse.