Japanese camera makers reassess size and simplicity

EXCERPT:

Depending on your perspective, the digital camera market is either mind-bogglingly fascinating or mind-numbingly boring. Every day, legions of dedicated shutterbugs pore over spec sheets and review sites, blogging breathlessly about the latest features and innovations, while almost everyone else yawns at camera makers’ constant leapfrogging and just wants to aim and fire.

Nikon, Canon and other major Japanese players have long been locked in a struggle for supremacy in both the D-SLR and point-and-shoot realm, but as the holiday shopping season draws closer the imaging market is changing in significant ways. One of the most interesting trends is the growing middle ground between these two main categories.

Read the full piece at Japan Pulse.

Japanese camera makers reassess size and simplicity | Japan Pulse

About Jason Andrew Jenkins

In 1997, Jason left his home near Atlanta for a year abroad. He liked it so much that he never went back. After three years in Taiwan and 13 years in Japan, he and his wife quit their desk jobs in Tokyo, pulled their kids out of local schools and traveled as a family for six years, living in Malaysia, Spain, and Mexico along the way. They returned to Japan — Osaka this time — in the summer of 2019. Jason loves Google Maps, carry-on luggage, and most dishes registering on the Scoville scale.
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