New faces down on the farm

EXCERPT:

Combine rising food prices with rejection of the rat race and you’ll begin to understand why the popularity of farming as a hobby – both in Tokyo and the surrounding hinterlands  – continues to grow. It’s not a bad idea, actually, especially when you consider Japan’s wilting food self-sufficiency rate and the fact that nearly half of Japanese working farmers are in their 70s or older.

Programs like WWOOF have been matching farmers with willing workers for decades, but the recession and subsequent corporate layoffs have inspired both part-timers and nine-to-fivers to trade in the work shoes for muddy boots on the weekends. Some travel to plots of land in the suburbs, while others are taking to the rooftops, even in high-street districts like Omotesando. Matsuya department store even has their own line of honey produced by bees buzzing around their Ginza garden. The vegetables in many of these high-rise sanctuaries aren’t always the idealized size or shape, but that’s OK . . .  because Japanese consumers are finally overcoming their aversion to oddly shaped vegetables.

Read the full piece at Japan Pulse.

New faces down on the farm | Japan Pulse

About Jason A Jenkins

Writer, father and informavore, Jason likes working in, around and between Tokyo's creative forces. He is an avid fan of live music, carry-on luggage, people-watching and Taiwanese high-mountain oolong tea.
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